8 Wrong SEO Tricks You Should Leave Behind

Wrong SEO

Today, the term SEO is more often used and maybe some of you think that SEO is a complicated technique. You may often read various SEO guides which you can easily find through online media. With the development of online businesses today, having expertise in the field of SEO can help you earn revenue by managing a website. But before you start, you certainly have to learn various things about SEO first. The various guides that you can take on the internet would indeed be helpful in studying the process of SEO, but you also have to understand the basics of SEO that do not even run an outdated SEO tutorial.

Google search engine is a search engine which became the benchmark for many bloggers who want to practice SEO techniques. Google has a number of algorithms that served to display relevant search in accordance with the wishes of the users of search engines. Every time Google updates the algorithm, the SEO expert will be busy improving the SEO strategy that they have done. From the many existing strategies, here are some strategies that should you leave:

  • Ignore the UI and UX
  • Do not use social media
  • Blog content without value
  • Prioritize search engine over visitors
  • Irregular URL
  • Build the links too quickly
  • Do not concern with content marketing
  • Does not claim ownership of Google Plus

Ignore the UI and UX

User Interface (UI) and User Experience (UX) are fundamental in rising up a website in the eyes of search engines. The User Interface in a web or blog covers how a blog or web presents the content and how it works. The blog must not look fancy but make it easy for users to browse through the blog by providing good navigation and related articles. To enhance the UI, you can use a simple template but keep paying attention to the completeness of heading and loading time.

User Experience is how the visitors experience and understand our blogs. Content with good order and language as well as solutions of problems that we serve in an article will improve the UI of the visitors. If the information we present is valid and in accordance with the times, so we do not have to worry about a decline in traffic. The better UI and UX of a web, then visitors will feel comfortable browsing the web page by page, even going back for the umpteenth time.

Do not use social media

Social media is still the stuff that is important to the popularity of a web. How many visitors that visit your website through a link on Twitter, Facebook, and other social networks? Reportedly, even some search engines such as Google use complex algorithms which allow a blog on the first page, when it is accessed by a lot of social media users. There are several methods to get visitors from social media, like installing plug in social media and creating a group or fans page for sharing the latest post.

Blog content without value

The search engine is designed to detect whether one article solves the problem, that is, the more useful the article you created for your visitors, then it will be good for search engines. This also means that when we make an article, then there will be a solution over the existing article on another blog. If you cannot do this then you have not mastered that topic. This kind of blog is finally going to find blogs that are popular with the high page rang, and put up a link on the blog, in hope of getting a visit from the owner of the blog.

Prioritize search engine over visitors

The wrong assumption is when an article is filled with keywords to get the first rank on the search page. At the beginning, the blog may occupy the first page, but when visitors already know the characteristics of the web, then there will be no visitors who want to go back to the blog. The use of right keyword is important but do not forget your blog’s visitors. Give what they need by creating a useful and worth article.

Irregular URL

Among the things that cause irregular URL is dynamic URL. Many tutorials that stated that a dynamic meta tags is good for a blog but this will confuse the search engine to understand the structure of your blog. Dynamic meta tags result in dynamic URL as well. Ideally in a blog, H1 tag is for blog titles and only one. However, when using dynamic meta tags, the title of the post will be H1, it is highly not recommended. The URL which is not perfect or truncated should be fixed by shortening the title or redirecting.

Build the links too quickly

One of the methods that strengthen the position of the blog in the search engines is link building. However build link too fast, such as by using link exchange software is very dangerous. Google understands that use of the software is not realistic. Good links are links that are built with natural way, not manipulation.

Do not concern with content marketing

According to SEO experts, marketing content needs to be done well in social networks, emails, forums etc. But you have to avoid spamming. Marketing content is executed by introducing your articles to friends or communities that you join. Suppose that you use Twitter to introduce or inform your followers about an article that you make. If you have 500 followers and 10% of them access your web, then your link will be more popular on search results.

Does not claim ownership of Google Plus

Google Plus is Google’s social networking developed in order to attract the interest of the users of social media. If you want to build a strong web, then authorize the ownership of your blog. By claiming your own blog, you will gain the trust of Google and it will display our avatar on a Google search. You could claim it by storing the publisher meta tag on our blog.

The Latest SEO Tips Complying with Google Algorithm

seo-tips

One thing which is the most important in latest SEO tips is that Google now indexes and focus on quality of the content that is relevant to the search term. The keywords were typed by the users of search engines no longer meant the word per word but judging from the meaning behind them. This way is done in order to avoid abuse of the keyword where a lot of awful articles that are aiming for a particular keyword but not able to present content that are relevant to the keyword or can be called with keyword stuffing.

Keyword stuffing is very detrimental to the visitors who are searching for information through a specific keyword. Google feels that the practice of keyword stuffing must be eradicated immediately with the release of Google Hummingbird. Now the owners of the usual blog doing black hat SEO feel upset because many ranking slumped sharply and knocked out of the SERP. You do not need to persist with the black hat SEO if able to implement SEO strategies according to the Google algorithm such as:

  • Focus the content on the topic
  • Quality of the articles
  • Avoid bounce rate
  • Enhance the traffic
  • Readable URL
  • Maintain the ads
  • Loading speed
  • Crawling

Focus the content on the topic

The current Google algorithm and forward will focus more on keywords in the title of the post, URLs, meta tags, keyword density and keyword relevance to the topic. Articles, or posts, or must include more keywords that are relevant to the topic of the post. This does not mean we have to write down the keywords as much as possible, but had to use a keyword that is synonym or similar to the main keyword and still has connection with the topic.

Quality of the articles

Since Google implemented the Google Panda, a lot of websites rank down because his article is short, just includes 250 words. Google now prefer a long post and ignored the short article. Many websites or blogs which are successful with posts containing 1,500 words. The number of words indicates that the post has lot things to be presented to the visitors. The article which is too short is usually not particularly needed by visitors because the information provided is already on other blogs that they have met before.

But remember, the long post must remain well written, grammatically correct, and contains things that are meaningful and useful to the reader. The article must stay focused on topic and keywords. Sometimes because the blog owner wanted to present a lengthy writings they do not focus on a topic which they chose so they include many things that deviated from the theme. As a result the reader will find it difficult to understand the content of the article and would prefer to close the window.

Avoid Bounce Rate

The more time user spend to open our blog, the farther we are from the blog bounce rate, and automatically it increases traffic and ranking of a blogs. In addition to quality content, users will also enjoy and linger on our blog if the design, display, or templates are SEO and user friendly. A nice Layout, which is nice and easy to read, the spacing between paragraphs, spacing between lines, good navigation, as well as the availability of a link will delight visitors. SEO and user friendly blog templates have characteristic such as the fast loading, clean, simple, have adequate colors, there are related posts, a social share, and so on.

Enhance the traffic

In order to increase traffic, we should write articles that are fresh and unique. Copy and paste posts from other blogs do not fulfill the fresh and unique content criteria. This kind of writing has not been written by other bloggers. Even though we have the same topics but we must present it with different point of view or a different approach. Fresh and good quality content will encourage the users to share it to Google Plus, Twitter, Twitter, or other social media. In order to create fresh content and quality, we must be creative, a lot of reading, a lot of references, have hot topics, and of course can write well.

Readable URL

The URL of the post should be the same as title. On the Blogspot, we can arrange it in Permalink which is located in the right side of our post. Use The ‘Custom Permalink’. Copy your article’s title to the column provided, and connect the words with a strip (-). Links that can be read easily makes it simple for visitors to find out the content of the article at a glance. A link with obvious URL also greatly helps the reader whether he will click on the link or not.

Maintain the ads

Never insert too many ads on your blog. In addition to affecting the loading, too many ads are also less SEO friendly and be penalized. Do not also include advertising that tricks or misleads the user. Avoid animation and pop up ads. Floating picture and the like are also disliked by Google and the reader as it may obstruct the view.

Loading speed

Google likes and suggest our blog appeared quickly. Use the simple templates, SEO friendly, and avoid large images. Blog with fast loading search engine also favored the user, thus reducing the bounce rate and could increase the traffic and ranking blogs. Otherwise slow loading blog most often left by the visitors. Remove unnecessary widgets like clock because the users must already have a clock on their device.

Crawling

Our Blog should be easy to crawl by Google. To make your blog more easily explored by robots, then choose a template with a full heading structure and do not forget to pin other features such as title tag, keyword tag, description tag, Breadcrumbs, read more, related post, social sharing to some social media like Google Plus, Twitter, and Facebook. Do ping every time you make a new post or you can use the automatic ping to invite robot.

The 6 Most Beneficial Ways to Monetizing Your Site

monetize

Optimization of blog has many objectives; one of them is to get income. In developed countries, the blog is one of the instruments which are ideal to be used as the main source of income. Blog optimization is still not much done by website owners in developing countries and it is seen as the only alternative source of income that complements the main occupation of the site owner. There are several ways to optimize blog to make money and become an alternative source of income for beginners.

Blogs that serve as business fields are certainly very different from blogs that are created with the aim to share information or knowledge. The commercialization of blog has a lot of aspects to be optimized. The more often the website appears in the search results, it will be the more ideal for commercializing so it is not surprising if there is a blog which is highly rated by the devotees. Blogs consists of two kinds, they are paid with domain like .com, .net, .org, or free which is provided by Blogger or WordPress. There are some methods to optimize your website or blog. They are:

  • Advertising program
  • Sell your own product
  • Sell people’s product
  • Sell your blog
  • Donation
  • Join contest

Advertising Program

We can register our blog on some advertising programs such as Pay Per Click (PPC), Pay Per Review (PPR), Text Link Ad (TLA), and Pay Per Download (PPD). PPC is programs where we will be paid by the advertiser; when in our blog’s visitors do click on ads that are displayed. We often find the icon with the very seductive writings which try to grab our intention so that we press the click button and the blog owners get the money. The program is very easy to join so many website owners put up this type of ads. Websites that provide these programs include Google Adsense, SiteScout, Media.net, Chitika, and Bidvertiser.

If we can write reviews about a product or service, we can take part on PPR program. We are going to earn some money based on review we write about a product offered by advertisers. Advertisers will see whether our blog suits to the type of product that will be offered. For example, if the advertisers want to market a smart phone, they will certainly look for blogs that focus on gadgets. But they will also look at the quality of our blog via the page rank and Alexa. Websites that provide these programs include sponsoredreviews.com and linkworth.com.

TLA is a program that requires us to put up a link to a product or website on our blog. The last advertising program is PPD. We can see from its name, we will be paid by the owner of a website that provides a place to download, either paid or free. So the amount of money we get depends on how many times the files that we upload are downloaded by others. Some websites that provide this service are ziddu.com, kewshare.com, and enterupload.com.

Sell your own product

Selling a product over the internet is very common today. A lot of entrepreneurs started selling their products via their sites because of the very low promotion costs and a very large market share which can reach foreign countries. You do not have to sell stuff that you produce by yourself if you are interested in becoming a reseller. You can simply buy some product and market it through personal or social networking website. Many resellers rely on online stores and have never had a physical store however they were able to get great profit.

Sell people’s product

On the internet, to market other people’s products could be done by being internet marketers. First we need to find a website that provides affiliate program then sign up as a member. After the registration process we take, and then we will get a promotional links that we can use to start this sales activity. For users who click on those links and buy products offered, we will get the rewards which are typically calculated a few percent of the selling price of the goods.

To be a successful online marketer, we need to do promotional activities continually. We can build a website specifically for promoting some products that come from the same manufacturer. This website could contain about reviews, how to use, guide, or tips about the product being promoted. We can also send an email containing the affiliate link to some people we know or RSS feed subscribers on our blog.

Sell your blog

We can sell blogs that we have. Of course our blog needs to have a high value, such as having a high page rank and low Alexa index. We can advertise our blog through hosting service such as Go Daddy. A high valued blog generally has a fairly long lifespan as well as have loyal readers. Building a blog that has a high value is not simple because we have to win the competition between blogs and have great popularity.

Donation

We can get some money from the donations of people who love our blog. One of the great websites which opens donation for visitors is Wikipedia. This largest encyclopedia site could be developed into a great website due to donations from readers who gain useful information from existing articles on Wikipedia. You can also do it if you manage a website that has a lot of loyal visitors. The fund obtained is not only beneficial to develop the site but also as an alternative source of income for you.

Join contest

Many websites held a blog contest for promoting their products or website. Through the contest you can get gifts in the form of money or goods such as smart phones, notebooks, or free vacation tickets to various countries. New bloggers are usually hard to beat the SEO expert because the different skill of optimizations so you can join the contest with a prize which is not too big normally less interested by SEO expert.

8 Easy Ways to Enhance Page View

 8 ways to enhance page view

Page view is the number of pages or post that opened or read by the visitors of our blog. High page view means some visitors were happy to open our blog. Page view statistics can be viewed in the ‘Stats’ in the dashboard of the blog, also on the Google Analytic. If the page views are a bit, we should be motivated to increase it. If the page views are abundant, it should also be encouragement to continue to raise it with the qualified post and SEO optimization. Page view will make the advertiser to rent our space. To be able to attract advertisers, at least one page must have a 2000 page views. The higher the page view, the better to boost the page rank on Google search.

High page view high indicates that the visitors are attracted to the post that we make. The post that has many page views usually contains the most searched or being talked about theme by many people. If you want to make a post that was able to grab visitors’ attention, attractive themes which become becoming trending can be an option. Here is how to increase the page view a blog:

  • Make an interesting title
  • Put up a post related
  • Link your post to the other
  • Show ‘Recommended Contents’
  • Show ‘Recent Post’ and the ‘Popular Posts’
  • Install search box
  • Make a table of contents (Sitemap)
  • Reply on any comments

Make an interesting title

The main attraction is the title of a post, although many posts actually used the title with unrelated content. It is so hated by the visitors. Sometimes we just prioritize keyword yet we are not being able to create content that corresponds to the keyword. As a result we are forced to enter a keyword in the post which is not related. Visitors discovering that their expectations are not met will certainly feel disappointed.

In making an interesting title, we can use unique words that are rarely used in another post. Do not forget to embed the keyword in the title because its presence would enhance the opportunity to appear on the first page of SERP. In addition, make a post that corresponds to the title that you write and do not outwit visitors. If you try to trick, it will impact badly on the bounce rate which is increasing.

Put up a post related

View a list of related posts at the bottom of the post. A minimum of 5 posts, a maximum of 10, do not too excessive. A lot of bloggers give you tips how to create Related Posts, but their blog link is hard to detect. This is because the way of linking which are installed must go to another page and not to the pages that are currently open. Related Posts’ function is to offer another post to the visitor so expect visitors to find posts with related topics, and will certainly take longer to open our blog.

Link your post to the other

Make internal links, which are links to other posts relating to the topics covered. When you finish writing an article, think again whether these articles support the explanations that are on other articles? If yes, insert internal links written with the right anchor text. The correct internal links as well as SEO and User friendly is a natural link, not contrived, in accordance with the sense of actual internal link. Avoid using ‘click here’ as anchor text for internal links because it is not able to describe about a page it represents. We recommend that you use the clearer word which contains a keyword although it forces you for making a sentence that could be occupied by those words.

Show ‘Recommended Contents’

If necessary, show two to three post title that you recommend. It usually appears at the bottom left of users’ screen monitor. It is somewhat different from the anchor text that must exist in the article, recommended contents link appears outside articles so you do not have to think about how to make proper sentences in order to the sentences that you create are not awkward. Sometimes the bloggers are having difficulties with this matter.

Show ‘Recent Post’ and the ‘Popular Posts’

Recent post is post just read by other visitors while the popular post shows most frequently read article. Both of these widgets are usually provided by each web hosting. The rule is similar to the recommended post that is only three to five titles only per page. The visitors usually do not squander this especially popular post link because they want to know what is mostly read by other visitors.

Install search box

The search box is a simple feature that is often overlooked by the blog owners. For some reason they are less interested in using this feature but it can help the visitor to find the article which are looked for. It is impossible for visitors to browse your blog one by one so that the existence of a search box would be very helpful.

Make a table of contents (Sitemap)

A Sitemap is a list of the content that exists on a blog. This page only displays all links that point to a variety of articles that still are in a same domain. Its function is similar to the search box that is to help visitors to perform a search. Sometimes visitors are not sure what information they want to find and just want to see the entire contents of the blog. If you provide the sitemap, then it might interest visitors to open multiple titles.

Reply on any comments

Respond to all incoming comments. The visitors like friendly blog owner. They will probably find that the comments they provided has gotten a response through notification so they will go to your blog to counter the response or just look at the comments of other visitors. Intimate relationship with the viewer is indispensable so that we can easily maintain the loyal readers.

Revive Your Old Post as Traffic Booster

old post

On a blog, there is a wide range of articles. Maybe at the first time you build a blog, you have not gotten a good knowledge on how to optimize SEO so you leave it well enough alone. Now when you have the ability to practice SEO strategies, you might think to reshow an old article that has sunk due to the existence of a new article. Something old is often forgotten but do you know that the old post can be a source of traffic for a blog though most bloggers rely more on a new post?

Have your old blog posts been stacked and dusty in your archives? This is a very common problem faced by many bloggers who have maintained a site for a long time. No matter how much effort you did, at the end, every post will be buried into your archives and sometimes if this post does not show up in search engine results, then the content will eventually be overlooked. Thus, all of your hard work will be wasted. If only you could bring up the old post back to get more benefits, why you do not do it?

With a little bit of SEO tricks and some other way, you can relive your old post. Here are some things you can do with your old posts to increase website traffic:

  • Link to old post
  • Update the old post
  • Utilize the sidebar and widgets
  • Make source page
  • Promote it on social media
  • Link to newsletter post

Link to old post

The first and foremost way is by creating links to your old posts that relate to what you are discussing on your current post. Many professional bloggers have run these tactics to make the old post visited by many readers. This is not only a good SEO practice, but also gives exposure to your old posts. Without this interlinking, your old posts will only be post that stands on its own and will be easily set apart.

Interlinking also makes the visitor involved in your website. If there are visitors who read your post and he found something interesting on the link you created, he might visit that link too. Then the traffic will flow seamlessly into your blog. Interlinking also point out to people that you have a lot of other content on your web site. Sometimes readers need complete information about a topic so that the existence of this interlinking will make them visit each link you provide. For the readers, this way is also more effective than they have to browse the contents of your blog one by one.

Update the old post

Another good way to keep your old posts alive is to follow up or update of the old posts. It works just like a continuation and update of the old post with some ideas or new concepts. For example, suppose that you published a post about Google Hummingbird, launched in 2013 when it dismissed a lot of sites across the web. After almost a year, Google updates this algorithm, and then you create a new post or rather a new series on Google Hummingbird which is related to the previous year posts. When it is done then there is a possibility for your old postings related to Google Hummingbird which will be visited as well.

Utilize the sidebar and widgets

Displaying your old post on your sidebar is other tip to present it to the visitors. Most bloggers use a widget to display their most popular post, or a new one. You can do this to your old posts. Take an old post and display it on the feature. It would be effective ways to increase traffic to your website. Visitors who like your blog will probably soon check out from your post that is not visible because it has been already too old. The visitors will just welcome the new content. People rarely visit to your old posts manually. So it is your duty to show them.

Make source page

A resource page is a sort of recommendation page, where you makes a list of all the post and connect someone who needs particular information. For example, the source page for Blogspot beginners would include things like how to start Blogspot or a guide to make a blog. You can include links of the articles to the newer articles which discuss plug in installation guide or recommended themes for Blogspot. In short, connect everything related to Blogspot.

The source page gives you an excellent opportunity for visitors to open your old posts. You could write some new posts and create a new resource page where you can add your old posts too. Then, you can ask people to visit this page for a guide and other things. If it is a Blogspot page, you may write something like ‘if you need help about Blogspot, visit this page for a complete guide to blogspot and so on.

Promote it on social media

Social media is a great place to revive your old posts. Frankly, no one generously will visit all the posts that you have created even though; they have become your followers from the beginning. It is something impossible. So with social media you can deploy your old post again by sharing it one by one. By conducting that way, you will not only increase traffic to your website but also seem that as if you are publishing a post more than usual.

Link to newsletter post

In addition to social media, you can also inform your readers about your old posts through newsletters, if you provide that facility. We recommend you to do so if possible. If a person has agreed to receive newsletters from you on a regular basis, it is very likely that they are also interested in the content they never find on the home page of your blog. If you follow all the steps above, then there is no need to worry about your old posts which start rusting.